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The Most Popular Generative AI Tools in 2024

 


Do you know how people and organizations are using AI? If you can only think of a couple of examples, you’re not alone. In one multiple-choice survey, less than a third of U.S. adults could identify all the everyday examples of AI, like music recommendations.

But people are using AI for far more than everyday conveniences. From diagnosing diseases to improving the food supply, AI is making a positive impact in ways that may surprise you. In this graphic, we partnered with The App Association to highlight three examples of AI being used for good.

Cancer Diagnosis

Trained on anonymized patient data, AI was able to increase the early detection of breast cancer by up to 13%. The AI tool, named Mia, analyzed mammograms and was able to spot even extremely small tumors. When people and AI catch cancer early, patients may need less aggressive treatment and have higher survival rates. 

To ensure a safe rollout of the tool, the researchers implemented it over three phases and a medical professional also reviewed every mammogram.



Food Production

With pest infestations and a growing population to feed, farmers face many challenges. One program in South India aimed to help with AI tools. The tools helped in various areas:

  • Provided timely suggestions tailored to the maturity stages of crops
  • Sped up soil testing with machine learning to offer rapid insights and fertilizer recommendations
  • Assessed the quality of chilis directly in the field to help farmers identify defects along with color, shape, and size

In just 18 months, farmers saw a 21% increase in plant growth per acre. They were also able to reduce pesticide and fertilizer usage by 9% and 5% respectively.

Wildlife Protection

Conservationists use camera traps to monitor wildlife, but manually reviewing millions of images is time-consuming. Luckily, an AI tool called Wildlife Insights can process 18,000 photos per hour and identify species. Assuming it would take people 2 seconds to review each photo, AI is 90% faster

This quick analysis helps conservationists make faster, more effective decisions. For instance, after the Australian wildfires, conservationists set up artificial nest boxes for gliders whose tree homes had been burned. Using Wildlife Insights, the conservationists could see that the gliders were using every single one of the nest boxes and confidently decided to scale up their efforts.

Responsible Examples of AI

AI is a powerful tool that is advancing quickly. People can focus on making sure that ethical concerns like privacy are addressed, and that the AI tools are tested and transparent.

The above examples of AI show that when people use it responsibly, AI can help tackle some of the world’s biggest challenges.

Interest in generative AI tools has seen a surge in popularity in recent years, coinciding with the release of OpenAI’s groundbreaking chatbot, ChatGPT.

Not only has search interest around AI skyrocketed recently, but the number of AI patents has also seen enormous growth since 2020.

While new players have been entering the generative AI space, there are clear leaders when it comes to general popularity. This graphic shows the 15 most popular generative AI tools based on web traffic in March 2024.

The data comes from a World Bank policy research working paper titled “Who on Earth is Using Generative AI?” by Yan Liu and He Wang.

ChatGPT Reigns Supreme Among AI Tools

OpenAI’s ChatGPT leads the generative AI market by a wide margin, accounting for 82.5% of total web traffic among 40 generative AI tools analyzed in the study.

RankGenAI ToolTypeTraffic in March 2024 (million visits)
1ChatGPTChatbot2,343.2
2GeminiChatbot132.9
3PoeChatbot43.4
4PerplexityChatbot40.2
5ClaudeChatbot32.3
6DeepAIChatbot31.1
7CopilotChatbot26.2
8MidjourneyImage24.7
9PreziImage18.0
10NightcafeImage13.9
11LeonardoImage13.6
12GammaImage11.6
13PixaiImage9.6
14RunwayVideo9.0
15IdeogramImage8.9

ChatGPT is the only generative AI tool to have exceeded 1 billion website visits in March 2024, and in August 2024, OpenAI said ChatGPT recorded over 200 million active weekly users.

In general, chatbots like ChatGPT, Claude, Perplexity, and Gemini are the most popular type of generative AI tool, followed by image creation tools like Midjourney.

Runway, which is backed by investors like Google and Nvidia, is the only AI video generation company to make the top 15. Its latest foundation model, Gen-3 Alpha, launched in June.

The company recently partnered with Lionsgate to train a custom model on Lionsgate’s vast film and TV catalog.

However, other major players are entering the AI video landscape. Along with OpenAI’s Sora, which was announced in February of 2024, Meta recently announced their own AI video generation model called Movie Gen that can create realistic video and audio clips based on user prompts.


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