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The 'halo effect' is compelling but can be risky for both employers and job seekers

 


The Halo Effect in Hiring: How Bias Can Cloud Judgment

The hiring process is often influenced by unconscious biases that can skew decision-making. One such bias is the halo effect, where a single positive trait, such as a prestigious education or a high-profile job, can overshadow other, potentially more relevant, qualifications.

The Perils of the Halo Effect

Shiran Danoch, CEO and founder of Informed Decisions, has firsthand experience with the negative impact of bias in hiring. She recalls a situation where a promising candidate was overlooked due to their ethnicity, despite their clear qualifications. This incident highlights how the halo effect can unfairly advantage or disadvantage candidates based on factors unrelated to job performance.

Research suggests that the halo effect is pervasive, with an estimated nine out of ten hires being influenced by bias. This can lead to suboptimal hiring decisions, where less qualified candidates are selected over more suitable ones.

The Pitfalls of Overemphasis on Education and Experience

One common manifestation of the halo effect is the tendency to prioritize education and experience from prestigious institutions or companies. While these factors can be valuable indicators of potential, they are not always reliable predictors of job performance.

Alan Price, global head of talent acquisition at Deel, emphasizes the importance of focusing on skills and behaviors rather than solely relying on pedigree. He notes that candidates from less prestigious backgrounds can often outperform those with impressive resumes, particularly in roles that require strong sales or technical skills.

Strategies to Mitigate Bias

To combat the halo effect and improve hiring decisions, organizations can adopt several strategies:

  1. Structured Interviews: Using structured interviews with standardized questions can help reduce bias by ensuring that all candidates are evaluated on the same criteria.
  2. Skill-Based Assessments: Implementing skill-based assessments can provide objective measures of a candidate's abilities, minimizing the impact of subjective biases.
  3. Diverse Hiring Panels: Including individuals from diverse backgrounds on hiring panels can help challenge biases and promote more equitable decision-making.
  4. Blind Review Processes: Removing identifying information from resumes and cover letters can help reduce bias based on factors such as gender, age, or ethnicity.
  5. Continuous Training and Education: Providing training on unconscious bias and diversity and inclusion can help hiring managers and recruiters become more aware of their own biases and how to mitigate them.

By recognizing the potential pitfalls of the halo effect and implementing effective strategies, organizations can make more informed hiring decisions and create more inclusive workplaces.

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